The Northampton Arts Council works to support and nurture the arts in the city of Northampton. The Council awards grants twice each year to artists and arts groups from both state and locally-raised funds, and seeks to improve public awareness of the arts. Its' goals include maintaining and preserving the rich and diverse cultural heritage of Northampton, programming such annual events of interest to the community as First Night Northampton and Transperformance.

Monday, January 11, 2021

Spring Webinars for MA Artists

Free Recovery-Focused Financial & Business Webinars

With the COVID-19 pandemic’s devastating effect on practicing artists, Assets for Artists has redesigned its business and financial education programming to provide artists with recovery-focused, distance-learning opportunities that largely retain the intimate cohort-focused style of our in-person workshops. Let’s come together to discuss current challenges, relief efforts, and opportunities for artists’ financial futures.

All workshops are FREE and held via Zoom, with pre-registration required to keep the webinar cohorts at a size that maximizes participation and peer support. 

Details for the workshops are below, and can also be found at:

“Taxes for Artists & Preparing for a Downturn”
w/ Hannah Cole

Tuesday, January 26, 2021 | 3:00 - 5:00 PM

Hannah Cole’s ever-popular tax workshop moves online, with special attention to the challenges artists are facing in the present moment. The founder of Sunlight Tax and an Enrolled Agent with the IRS’s highest certification, in addition to being a long-time working artist, Hannah has a unique vantage point for understanding the financial challenges of freelancers and small creative businesses during this particular time. In this webinar she will discuss the basic tax equation and tax issues specifically relevant to artists, followed by a Q&A period.

Suitable for artists of all disciplines.
Open to artists across Massachusetts, Rhode Island, and Connecticut

Register for free via Zoom.

Financial Strategies for Artists” w/ Amy Smith

Wednesday, February 17, 2021 | 2:00 - 4:00 PM

Financial shame gets imposed on artists by our socioeconomic structures. In this workshop, Amy Smith cuts through shame and covers the financial building blocks necessary for surviving a career as a freelancer, including personal finance topics such as debt management in a time of crisis, emergency funds, private and governmental safety nets, tax issues, and how to negotiate with lenders. Participants will leave empowered to combat the scarcity mentality and impostor syndrome ever present in the creative sector. Amy Smith is an educator and the Co-Director of Headlong Dance Theater, a Bessie-award winning Philadelphia-based dance theater company.

Suitable for artists of all disciplines.
Open to artists across Massachusetts, Rhode Island, and Connecticut

Register for free via Zoom

“Inside The Performing Artist’s Studio: COVID Edition” w/ Billy Dean Thomas

Thursday, February 25, 2021 | 2:00 - 4:00 PM

During this time of continued social distancing and gathering limitations, performing artists look to activate their own creative tools, expand their audience, and connect with collaborators and producers in new ways. Performing artists in this session will discuss what they have seen work well and how they’ve stayed motivated despite the limitations of the pandemic. The workshop will take a deep dive into a few artist case studies and hold space to troubleshoot challenges and collectively develop a list of current tools and resources. Artists will leave this workshop with immediate steps to develop performance setups and explore different revenue streams to continue building their practices and engaging with their audiences. Billy Dean Thomas is a Grammy-nominated hip-hop recording artist and composer whose polyrhythmic flows align with intersectional feminism and social justice.

Best suited for performing artists.
Open to artists across Massachusetts and Rhode Island.

Register for free via Zoom

“Making a Plan in a Time of Uncertainty” w/ Laura Baring-Gould

Thursdays, March 11 & 18, 2021 | 2:00 - 4:00 PM
(this is a TWO-part webinar experience)

Over two webinar sessions, artists will develop the building blocks for a strategic plan for their creative career. This highly interactive course will help artists examine their goals and values, inventory their skills, and practice budgeting with an eye to maximizing opportunity and stability in the midst of crisis. Laura Baring-Gould's practice includes award-winning installations, public artworks and small bronzes sold in galleries, juried shows and through private commissions.

Suitable for artists in all disciplines.

Open to artists across Massachusetts and Rhode Island. Priority given first to 2021 A4A Capacity-Building Grantees.

Register for free via Zoom

“Staying Authentic While Marketing Your Work” w/ Daniel Callahan

Tuesday, March 16, 2021 | 6:00 - 8:00 PM

They say 80% of life is showing up. How one shows up determines the rest. Whether it’s an interview, Google search, Pinterest post, TED talk or a conversation over tea, making sure the impression one leaves leads to interest, opportunity, and growth for both you and your audience is crucial. In this workshop, participants will learn some of the strategies and apply practical knowhow to promote themselves and their services with excellence and authenticity in both in-person and online spaces. Participants will leave the workshop with a fuller understanding of themselves and some tried-and-true methods for presenting and pitching their art and their practice. Daniel Callahan is an award winning transmedia artist, designer and filmmaker. In addition to running his own multimedia production company and art practice, he teaches film and video at Emerson College and The Institute of Contemporary Art.

Best suited for visual and media artists.
Open to artists across Massachusetts and Rhode Island

Register for free via Zoom

Taxes for Artists w/ Amy Smith

Wednesday, March 17, 2021 | 2:00 - 4:00 PM

For decades, Amy Smith has prepared taxes for artists, taught financial well-being workshops, and coached artists one-on-one. This webinar will cover the basics of taxes for artists, including separating personal and artistic finances, Schedule C filing, self-employment versus employment, and tracking deductions. This webinar will have a particular eye toward artists’ current financial challenges and the ways in which the CARES Act and more recent pandemic relief acts will change taxes this year. Amy Smith is an educator, professional tax-preparer and the former Co-Director of Headlong Dance Theater, a Bessie-award winning Philadelphia-based dance theater company.

Suitable for artists of all disciplines.

Priority given to artists who live in Essex County, MA.
Note: If you do not live in Essex, your registration may not be approved until the week before the webinar, when we’re able to see how many Essex County artists have registered.

Register for free via Zoom

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